GfK invests in YouEye
YouEye, established in 2011, has a technology platform that analyses and integrates various forms of data.
YouEye, established in 2011, has a technology platform that analyses and integrates various forms of data.
The group has agreed to acquire a minority stake in FlowNetwork, a new ‘over-the-top’ television service.
Unilever’s senior vice-president, consumer and market, Stan Sthanunathan has said that for brands to truly understand their market they must […]
Total TV advertising revenue in the UK increased by 6% in 2014 to reach a record high of £4.91bn, according […]
Bruce Hayward had led the quantitative research division at TNS BMRB since 2009.
Advertising giant WPP has reported a 12% rise in 2014 pre-tax profits to £1.45 billion and revenues up 4.6% to […]