Brand & Awareness

Measure and hone your campaigns in real time

Are you planning a PR or advertising campaign? You’ll know the importance of targeting the campaign effectively to your audience.

But as your campaign unfolds, audience views of your brand can change – and not always in the way you might expect.

At Marketing Means, we can monitor audience opinion throughout your campaigns using audience surveys. You can then use this information to adapt your campaigns in real time, for optimal results.

We offer:

  • A safe pair of hands. We have conducted a wide range of research projects for advertising agencies and PR companies.
  • A range of survey methods. We conduct surveys by telephone, online or face-to-face (e.g. hall tests). We also offer in-depth interviewing and focus groups, to gain extra insight into attitudes towards your messages.
  • A targeted approach. We can use a range of techniques, from random digit dialling to targeted sampling, to ensure we are talking to exactly the right people for your campaign.

 Discover more

To learn more about this service and to discuss your project, contact us on 01364 654485 or email info@marketingmeans.co.uk.

Featured Projects

Mobile Mini

Mobile Mini

Monthly customer satisfaction tracker for deliveries and collections ...
Chris Bowden Chris Bowden
x/x
 
RBS telephone surveys

RBS telephone surveys

A monthly telephone survey of brokers who deal with the bank’s business products ...
Chris Bowden Chris Bowden
x/x
 
PCCC

PCCC

A postal survey of 150 businesses operating within the city centre ...
Chris Bowden Chris Bowden
x/x
 
Devon Renaissance

Devon Renaissance

Marketing Means ran a postal survey of 8,000 businesses in Devon ...
Chris Bowden Chris Bowden
x/x
 
Cornish Mutual

Cornish Mutual

A series of tailored telephone depth interviews that resulted in changing the brand focus. ...
Chris Bowden Chris Bowden
x/x
 
Cornwall Development Company

Cornwall Development Company

Cornwall Development Company exists to further the economic development of Cornwall ...
Chris Bowden Chris Bowden
x/x
 
Liberal Democrats Election 2010

Liberal Democrats Election 2010

Opinion Research for the 2010 election ...
Chris Bowden Chris Bowden
x/x