WPP's Data Alliance and Facebook in global partnership
Multi-year partnership allows marketers to activate WPP data assets within Facebook for segmentation and targeting.
Multi-year partnership allows marketers to activate WPP data assets within Facebook for segmentation and targeting.
CAPI for Android is an interviewer based app that allows interviewers to conduct surveys without an internet connection.
Research Opinion Poll is a lead generation platform that collects customer information, including key demographics and buying behaviour.
Deepak Singh has joined the company from Ipsos India to lead on all insight work.
Using the wrong approach with the emotion and energy levels of ads can affect engagement and recall, according to a […]
The social media giant is being taken to court by an Illinois man who claims it broke state law by […]