WPP has bought mobile ad tech company Medialets for an undisclosed amount.

The marketing body for commercial TV in the UK has commissioned two new research studies from Group M and Platypus.

Schlesinger Associates has promoted Terri-Lyn Hawley to vice-president operations while Stephenie Gordon’s vice-president of qualitative solutions role has been expanded.

Insights and consulting company CMI has appointed Remy Denton as research manager.

Results from the GfK Consumer Climate Europe survey for Q1 2015 showed particular optimism among consumers in western and southern […]

The Experience Analytics Platform captures qualitative data, structures it and allows users to run analytics on it.