Industry News

Surveypal secures $1m investment

The online customer survey platform has received a $1m extended seed investment for expansion into North America.

MRS Delphi Group launches consumer privacy report

The Market Research Society think tank’s report has revealed that just one in ten UK consumers feel in complete control […]

Majority of younger voters want to vote online

Sixty per cent of 18- to 24-year-olds want the opportunity to vote via online channels according to YouGov research.

ComScore makes ad effectiveness appointments both sides of the Atlantic

David Shiffman has been appointed as senior v-p marketing solutions in US and Duncan Trigg as v-p of advertising effectiveness […]

Future is about people data not big data says Unilever's Mathieu

Unilever’s global senior vice-president of marketing, Marc Mathieu said data science will change the way marketing is done, as he […]

Facebook opens its data firehose

The launch of topic data, an analytics tool developed with DataSift, will allow a select group to access Facebook’s data […]