Discovery by Affinio is a lightweight version of Affinio that allows Twitter users to analyse the characteristics of their followers.

Report highlights impact of the average poll-taker’s interest in politics and its subsequent effect on the age of people in […]

Political Profiler allows targeting by political party affiliation, voter preferences and voting frequency, as well as social interest profiles.

Alpa Virdi joins Opinion Leader as associate director as one of several CIE appointments.

Research and insights consultancy Simpson Carpenter has appointed Kim Assender as a research executive in its pharmaceutical and biotech division.

Fern Miller is appointed to the newly created role of international chief marketing officer.