Latest – company news and MR industry news

IRI buys China's Datasea

Retail and healthcare data company IRI has acquired Datasea, the Chinese analytics and market research company.

Gender predicts app engagement

The cost to acquire a new customer who makes a first-time purchase in a shopping app is much lower for […]

MRC issues interim guidance on mobile viewable impression measurement

Mobile to follow desktop viewability guidance of 50% of pixels in viewable space for minimum of one second (display) or […]

ResearchBods acquires ClearStream Research

The Leeds-based digital research company has purchased ClearStream Research, expanding its global reach to Athens.

Discuss.io launches on-demand healthcare research service

Seattle-based Discuss.io has established an on-demand service to do research interviews with healthcare professionals and so streamline qualitative data collection.

Economy, health and immigration top talking points for UK electorate

The top three policies that the electorate are talking about are the economy, the NHS and immigration according to initial […]