GfK to deliver integrated TV data in Sweden
MMS, which measures Swedish TV viewing on behalf of broadcasters and ad agencies, has signed up GfK to integrate its […]
Industry News
Colmar Brunton appoints chief strategy officer
Market research agency Colmar Brunton has hired Marian McCormick as chief strategy officer.
The Pineapple Lounge hires Maginn as head of Research
Pete Maginn has joined the children’s research and consulting firm from Illuminas, where he led the Child and Youth team.
GfK sees 8.2% sales growth
The group’s sales in Q1 2015 were €362.5m, an 8.2% increase on the same period in 2014.
UK social media complaints rise eight-fold
One in four social media users in the UK have used social platforms to make a complaint in the last […]
Research MEA expands reach
The Middle East and African research company now has consumer panels in UAE, Saudi Arabia, Egypt, Algeria, Morocco and Jordan.