Industry News

ShopperTrak’s COO to head Europe business

UK— ShopperTrak has appointed its chief operating officer Todd Starcevich as CEO for Europe and the Middle East.

TNS moves virtual shopping online with Actisku deal

UK— TNS is partnering with French software developer Actisku to develop online virtual retail environments for shopper research projects.

Nielsen posts 8% growth in 2011 – revenue hits $5.5bn

US— Nielsen’s annual revenue grew 8% to $5.5bn in 2011, thanks to sales increases in each of its Buy, Watch […]

Greenfield veterans return to sample with reInvention

US— Former Greenfield Online executives Hugh Davis and Keith Price have launched a new sampling firm, reInvention.

Intomart GfK wins three-year extension to Dutch radio contract

NETHERLANDS— Dutch radio association NLO has extended Intomart GfK’s contract to count listener numbers for three years.

MEC names Tomorrow Focus exec as head of insight

GERMANY— Media agency MEC has hired Karin Rothstock as managing partner and head of analytics and insight in Germany and […]