Chevignon to lead YouGov operations in France
FRANCE— YouGov has appointed former Nielsen executive Julien Chevignon to lead its French operations based in Paris.
Industry News
$20m funding for Chinese digital marketing measurement firm
CHINA— Digital marketing measurement firm Moment Systems has raised US$20m in a series B financing round involving WPP Digital and […]
Alterian rejects £50m takeover offer from SDL
UK— Marketing analytics software business Alterian has rejected an informal offer from web content management and translation software maker SDL, […]
1HQ’s Tom Ellis joins Brand Genetics
UK— Innovation consultancy Brand Genetics has appointed Tom Ellis as director of insight and innovation.
RII sees ‘continued stagnation’ of US MR business
US— A stale economy is no friend to market researchers, it seems – the latest wave of the US Research […]
Research associations lobby for Census Bureau funding
US— A collective of census users including the American Association for Public Opinion Research and the Marketing Research Association have […]