Industry News

GMO Research listed on Tokyo stock exchange

GMO Research, the Japanese market research company, has been approved for listing on Mothers, the market for high-growth and emerging […]

Oreskovich joins InsightsNow

InsightsNow has appointed The Hershey Company’s Dolores Oreskovich as vice-president, sensory & consumer Insights.

Behavioural science predicted a No vote says Cialdini

Robert Cialdini, one of the most eminent social scientists in the field of influence and persuasion, predicted a No vote […]

Digital behaviour not defined by age

Digital Natives have long been assumed to be the most active online but Kantar Media’s TGI Clickstream data shows age […]

Future of healthcare research may lie with mobile apps

Almost nine out of ten (88%) UK doctors own a smartphone and the majority (82%) said they use them regularly […]

European marketing confidence ahead of other regions

Marketing confidence in Europe increased 4.2 points from August to reach 60.2, according to Warc’s latest Global Marketing Index.