Twitter TV activity 'signals high engagement'
A study from Nielsen suggests that increases in Twitter conversation during live programming signal high engagement among the general viewing […]
Industry News
Acxiom expands Twitter data partnership
Data and analytics firm Acxiom has expanded its global data partnership with Twitter to build the social media company’s advertising […]
BDRC turnover and profits up for 2014
Market research company BDRC Group has reported turnover up 17.8% to £24.5m and gross profits up 19.4% for the financial […]
Nielsen buys eXelate
Nielsen has acquired data and tech company eXelate for an undisclosed amount.
Verve adds iBeacon tech to community panel app
Panel research company Verve has added Apple’s iBeacon bluetooth-based location technology to its Community Panel app to extend its retail […]
Toombs moves to qual and comms role at TNS BMRB
TNS BMRB has appointed new heads of qualitative and communications research – Ben Toombs will be head and Caitlin Connors […]