The Antedote Idea Accelerator is an online qual research platform for the exploration of ideas, concepts, packaging designs and communications.

Facebook tracks the web browsing of all visitors to the site, even if they don’t have an account or have […]

Consumer and sensory research agency, product perceptions, has changed its name to PPL Insights.

The majority (65%) of UK millennials think the latest smartphone are of more value and use than the most recent […]

Phil Doggett will take up the position on April 13, replacing Penny Young who leaves to join the House of […]

TV companies are largely failing to put audience and user data to good use, according to a white paper from […]