Latest – company news and MR industry news

ResearchBods hires data scientist

Amanda Otley has joined the company in a brand new role, working closely with the client services and data teams […]

Research Now adds IRI ProScores to 1m panellists

One million of Research Now’s consumer panellists have been appended with IRI ProScores, a purchase-based predictive shopper insights solution.

Gilthorpe joins d.fferento/ogy

Lizzie Gilthorpe has joined research and technology company d.fferento/ogy from Sparkler as business strategist.

Mobile best for ad engagement

Neuroscience research shows that how people engage with advertising content is affected by which device they are watching on.

ComScore partners with Kantar on Indonesian mobile measurement

ComScore has announced the launch of Mobile Metrix in Indonesia, as well as the introduction of joint mobile panel development […]

Millennials most trusting of advertising

21-34 year-olds have the highest levels of trust in almost all advertising formats/ channels, according to a study from Nielsen.