Latest – company news and MR industry news

Companies lose average of £47k due to damaging online content

Three quarters of UK business owners see negative online content as their key business worry, according to The Reputation Report.

GfK hires John Carter to innovation team

Ipsos’s John Carter has joined GfK’s market opportunities and innovation (MOI) team as executive vice-president, consulting.

Strong first quarter for UK adspend

An uplift in the economy and World Cup boost has led to an improved forecast for UK adspend in 2014 […]

Upsight launches GeoTrigger for real-time mobile marketing

GeoTrigger is designed to help marketers identify the location of their users at any given moment for the most relevant […]

Progressive acquires CurrentAnalysis

The media company has acquired the ICT business intelligence services business for $19.6m.

Vive le nudge

French market research institute BVA’s nudge work with French tax administration led to 10% increase in online tax returns.