A third of shoppers (33%) worry they have made the wrong decision after buying a product according to consumer journey […]

UK businesses are better equipped than those in other markets to use customer insight to drive growth, but lag behind […]

The Media Rating Council has issued a detailed set of guidelines following a month-long period of cross-industry feedback.

Budget airline easyJet has appointed its first head of data science, Alberto Rey-Villaverde, to boost its use of artificial intelligence

Market research data and anti-fraud tech company Imperium has hired Jennifer Weitz as vice-president, business development responsible for sales, marketing […]

Paul Eaves, deputy director and head of customer planning at HMRC is leaving after almost 15 years with the organisation.