Mallon joins 4INFO from Microsoft
Ken Mallon has joined mobile targeting company 4INFO as chief product officer.
Industry News
Kantar and GeoPoll unveil joint African media measurement product
Kantar-GeoPoll Media Measurement is the first joint product between GeoPoll, Kantar Media and TNS Global, following the formation of their […]
Publishers see increased revenue with real-time data
New research reveals that while 62% of publishers find that the use of real-time data leads to increased revenue, just […]
Qualtrics hires McVey for European sales role
Survey software provider Qualtrics has appointed Ian McVey as head of Enterprise Sales for Northern Europe.
BDRC Continental hires Small for client role
Karen Small has joined BDRC Continental as client services manager for its Hotels and Hospitality research team.
Online fraud costs UK advertisers £277m
New analysis of ad impressions during Q2 2015 suggests that 12.2% were fraudulent, costing advertisers more than £277m of their […]