The Sound expands with global hires
The exploration, brand strategy and product innovation company has welcomed nine new joiners in four countries in the last month.
Industry News
Twitter unveils new brand analytics tools
Twitter has expanded its analytics product with the launch of Brand Hub, a tool that looks at broad conversations around […]
IBM unveils behavioural data product
The company’s ‘Universal Behavior Exchange’ links customer data from different sources to aid in personalising the consumer experience.
GfK and Nielsen collaborate on book market insights
The agreement to collaborate on identifying trends and developments has been made to coincide with the Frankfurt Book Fair.
Digital ad fraud guidance updated
The UK’s independent ad trading watchdog, JICWEBS, has published fresh guidance on sources of non-human traffic that can affect digital […]
Black Friday expected to break UK online sales records
Online shoppers in the UK are expected to spend over £1bn in a single day for the first time on […]