Media measurement and analytics company, comScore has announced that its pre-bid tech Bid Ratings is now available on eight programmatic […]

As our reliance on technology grows, so too does our relationship with devices and we increasingly give them human attributes […]

Men quietly welcome the shift in gender roles but their public views often differ from their private views said Peter […]

UK — The combination of scepticism, marketing savvy and online filtering has fed the continuing rise of super-selectivism, says Ben […]

With 1.8 billion photos shared globally every single day the age of the image is upon us and brands must […]

UK — The involvement of brands in public campaigns has benefits for all involved, said Ben Toombs of TNS BMRB […]