Cincinnati-based Directions Research has hired Kacie Liederbach and Mike McCormick as account managers.

Global media company, Specific Media, has expanded its partnership with Nielsen to launch Shopper Access, which allows advertisers to target […]

Avios becomes latest airline loyalty scheme to link with the company’s B2B InSSites solution, allowing members to earn rewards for […]

Salience Insight’s consulting chief information officer, Pat Molloy, has joined the international survey interchange standard Triple-S Group.

Marketing consultancy Cult Collective and customer loyalty specialists Brand Keys will combine their research and marketing implementation expertise.

Former favourites Tesco, Morrisons, Asda and Sainsbury’s have all slipped down the rankings according to the Customer Experience Excellence survey […]