Mintel licenses Decrypt's Beacon platform
Mintel brings its survey programming in-house for the first time through its licensing of market research and reporting platform, Beacon.
Mintel brings its survey programming in-house for the first time through its licensing of market research and reporting platform, Beacon.
Previously separate contracts for panel recruitment and for conducting establishment survey, which provides demographic, device and platform data, have now […]
The Multi-Device and Connected World Library of Research is intended to bring together the most recent best practice multi-device and […]
Meta has developed TouchPoints Smart, a bespoke visualisation tool, for the Institute of Practitioners in Advertising (IPA).
Companies announce a “multi-year extension” of current agreement and an expansion to include co-development of new initiatives to better measure […]
Allyson Kuper has joined the marketing analytics company as a consultant.