Industry News

Jigsaw Research boosts analytics expertise

Jigsaw Research has appointed BDRC Continental’s Luke Mantell as an analytics consultant.

Boxclever appoints Stanfield as director

Insight consultancy Boxclever has hired Iain Stanfield as a director as its expands its senior team following 40% year-on-year growth.

Kantar and comScore awarded Czech Republic TV measurement contract

The Association of TV Organisations (ATO) in the Czech Republic has appointed Kantar and comScore for its cross-platform measurement pilot […]

Behavioural economics approaches enhance outdoor

Using behavioural economics principles such as scarcity, social proof and loss aversion can improve the effectiveness of outdoor ads, new […]

Delivinia hires Cameron to lead Methodify sales

Mellissa Cameron has been hired as director of sales for Methodify, its research automation platform.

Verto Analytics pilots cross-platform solution

Verto Cross-Media Watch, which collects media content information and combines it with census-level market data, is being piloted in Europe.