Industry News

Smirnoff hires Atkinson for planning role

Former head of planning at Leo Burnett Sydney, Luke Atkinson, has been appointed by Smirnoff to head its consumer and […]

Only a fifth of Antipodean firms have a big data strategy

Companies in Australia and New Zealand are “failing to capitalise on the possibilities offered by big data analytics” according to […]

Verve hires Pearson to lead client development

Charles Pearson has been appointed senior vice president of client development at Verve North America.

Human interaction 'drives brand advocacy'

33% of consumers said they would be more likely to make a purchase (after doing research online) as a result […]

New worldwide director for JWTIntelligence

Lucie Greene, former editor of The Future Laboratory’s LS:N Global, has been appointed as worldwide director of JWTIntelligence.

Counter Intelligence Retail picks Confirmit

Retail consultancy Counter Intelligence Retail (CIR) has selected Confirmit Horizons for its data collection platform.