Welcome To Marketing Means

Welcome To Marketing Means

We’re a full-service market research company – one of the most trusted in the industry. Whatever research services you’re looking for, you’ve come to the right place... ...
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Analysis & Interpretation

Analysis & Interpretation

When the data is within reach you need interpretation. Our analysts provide more than description ...
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Brand & Awareness

Brand & Awareness

Do you understand where your customers can add value? ...
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Fieldwork and data collection

Fieldwork and data collection

Want a dedicated team to collect data for your survey? That’s what our in-house researchers and interviewers do every day... ...
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Opinion Research

Opinion Research

Do you understand the political and demographic forces at play in the ever changing environment of public opinion.... ...
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Customer Satisfaction Surveys

Customer Satisfaction Surveys

The most valuable customer satisfaction surveys are the least intrusive. Find out how we ensure maximum customer response ...
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Employee Wellbeing

Employee Wellbeing

Happy, loyal employees are your greatest asset. How happy are your people? Find out through our employee surveys. ...
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Latest

Latest News

/ August 27, 2015 9:01 AM

eDigitalResearch makes hires and promotions

Voice of the customer research company eDigitalResearch has appointed Angie Coombe as research manager and David Jeans as senior research manager in a number of new hires and promotions at the company.

/ August 26, 2015 9:00 AM

Ugam partners with OnePoint Global

Analytics company Ugam has announced a partnership with digital survey tech solutions firm OnePoint Global to boost its mobile and SMS-based survey technology.

/ August 26, 2015 9:00 AM

Purchase decisions influenced by look and style of gadgets

Turkey, Mexico and Brazil lead the countries where consumers firmly agree that look and style of new tech gadgets is important when buying new tech.

/ August 26, 2015 9:00 AM

Lightspeed GMI expands to India

WPP-owned digital data company Lightspeed GMI has expanded its Asia-Pacific operation with a new office in Gurgaon, India.

/ August 26, 2015 9:00 AM

Qlik appoints chief strategy officer

Visual analytics company Qlik has announced Les Bonney will take on the new role of chief strategy officer to help identify new market opportunities.

/ August 25, 2015 9:16 AM

Loyal fans and big moments behind TV programme social buzz

Nielsen Social’s research looking at the level of Tweets throughout a programme series highlights who is contributing most to TV social buzz.

Methods

Focus Groups

Focus Groups

Start the debate Focus groups are an excellent way to get people to debate their thoughts, feelings and beliefs. By providing a relaxed space in which to talk openly, the conversation can flow, and a variety of opinions and experiences can come to the fore. A focus group is… ...
Chris Bowden Chris Bowden
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Face-to-Face Surveys

Face-to-Face Surveys

Show and tell Face-to-face research has always been a popular way to learn people’s opinions. By interacting directly with respondents, interviewers can capture more detailed thoughts on specific subjects – from TV adverts, to new products, to places and events. At Marketin… ...
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In-Depth Interviews

In-Depth Interviews

Getting to the heart of a key issue An in-depth interview is a great way to learn more about what your respondents really think. Conducted over the telephone or face-to-face, this method is far more ‘open’ than other surveys, to encourage an equally open response. Marketing… ...
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Online Surveys

Online Surveys

Detailed, quick and effective Do you want to ask questions that might need some consideration – but you’re still looking for a quick response? Then an online survey is a good fit. They’re quick to complete and cost-effective to run. If you want to get high quality data that… ...
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Postal Surveys

Postal Surveys

Giving people the time to respond Are you surveying a wide geographical area? Perhaps your respondents need time to consider or research their answers. In either case, a postal or mail survey is an excellent and cost-effective choice. The only potential issue is the respons… ...
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Telephone Survey Research

Telephone Survey Research

A personable way to get fast responses If you want reliable views from the public, businesses or your customers – as quickly as possible – a telephone survey is a great choice. They’re particularly useful for opinion polls, or for flagging live issues with customer serv… ...
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