Welcome To Marketing Means

Welcome To Marketing Means

We’re a full-service market research company – one of the most trusted in the industry. Whatever research services you’re looking for, you’ve come to the right place... ...
Chris Bowden Chris Bowden
x/x
 
Analysis & Interpretation

Analysis & Interpretation

When the data is within reach you need interpretation. Our analysts provide more than description ...
Chris Bowden Chris Bowden
x/x
 
Brand & Awareness

Brand & Awareness

Do you understand where your customers can add value? ...
Chris Bowden Chris Bowden
x/x
 
Fieldwork and data collection

Fieldwork and data collection

Want a dedicated team to collect data for your survey? That’s what our in-house researchers and interviewers do every day... ...
Chris Bowden Chris Bowden
x/x
 
Opinion Research

Opinion Research

Do you understand the political and demographic forces at play in the ever changing environment of public opinion.... ...
Chris Bowden Chris Bowden
x/x
 
Customer Satisfaction Surveys

Customer Satisfaction Surveys

The most valuable customer satisfaction surveys are the least intrusive. Find out how we ensure maximum customer response ...
Chris Bowden Chris Bowden
x/x
 
Employee Wellbeing

Employee Wellbeing

Happy, loyal employees are your greatest asset. How happy are your people? Find out through our employee surveys. ...
Chris Bowden Chris Bowden
x/x
 

Latest

Latest News

/ September 5, 2015 9:03 AM

Gooding named as Pamco chair

The newly-created Publishers Audience Measurement Company (Pamco) has named Aviva’s Jan Gooding as chair and Ipsos Mori as its audience measurement service provider.

/ September 5, 2015 9:03 AM

FreshMinds launches ideation product

Spark is designed to assist brands in the early stages of the innovation process by “fuelling ideation for new products and services”.

/ September 3, 2015 9:00 AM

Economic policy based on behaviour assumptions

Matthew Hancock MP said the edifice of economic policy was built on an assumption of how should people behave rather than how they actually behave at Behavioural Exchange London 2015 conference yesterday.

/ September 3, 2015 9:00 AM

'Definitive' figure of daily time spent online is two hours 51 minutes

The IAB UK and UKOM have published a ‘definitive’ figure to remove “any confusion around the conflicting sources claiming to measure time online”.

/ September 3, 2015 9:00 AM

DJS Research launches university alumni relationship services

Its new offer, alumnus, is intended to allow universities to benchmark their alumni relationship metrics and to establish drivers of alumni engagement.

/ September 3, 2015 9:00 AM

Connected TV adspend set to grow despite 'lack of reliable measurement'

While connected TV advertising budgets remain small in the US, 48% of advertisers who use the medium plan to spend more on it next year, according to a new report.

Methods

Focus Groups

Focus Groups

Start the debate Focus groups are an excellent way to get people to debate their thoughts, feelings and beliefs. By providing a relaxed space in which to talk openly, the conversation can flow, and a variety of opinions and experiences can come to the fore. A focus group is… ...
Chris Bowden Chris Bowden
x/x
 
Face-to-Face Surveys

Face-to-Face Surveys

Show and tell Face-to-face research has always been a popular way to learn people’s opinions. By interacting directly with respondents, interviewers can capture more detailed thoughts on specific subjects – from TV adverts, to new products, to places and events. At Marketin… ...
Chris Bowden Chris Bowden
x/x
 
In-Depth Interviews

In-Depth Interviews

Getting to the heart of a key issue An in-depth interview is a great way to learn more about what your respondents really think. Conducted over the telephone or face-to-face, this method is far more ‘open’ than other surveys, to encourage an equally open response. Marketing… ...
Chris Bowden Chris Bowden
x/x
 
Online Surveys

Online Surveys

Detailed, quick and effective Do you want to ask questions that might need some consideration – but you’re still looking for a quick response? Then an online survey is a good fit. They’re quick to complete and cost-effective to run. If you want to get high quality data that… ...
Chris Bowden Chris Bowden
x/x
 
Postal Surveys

Postal Surveys

Giving people the time to respond Are you surveying a wide geographical area? Perhaps your respondents need time to consider or research their answers. In either case, a postal or mail survey is an excellent and cost-effective choice. The only potential issue is the respons… ...
Chris Bowden Chris Bowden
x/x
 
Telephone Survey Research

Telephone Survey Research

A personable way to get fast responses If you want reliable views from the public, businesses or your customers – as quickly as possible – a telephone survey is a great choice. They’re particularly useful for opinion polls, or for flagging live issues with customer serv… ...
Chris Bowden Chris Bowden
x/x