The new weaker sex
Men quietly welcome the shift in gender roles but their public views often differ from their private views said Peter Totman, director of Jigsaw Research at today’s Customers Exposed conference in London..
Men quietly welcome the shift in gender roles but their public views often differ from their private views said Peter Totman, director of Jigsaw Research at today’s Customers Exposed conference in London..
As our reliance on technology grows, so too does our relationship with devices and we increasingly give them human attributes said Amanda Anderton co-founder of Hope + Anchor at the MRS conference Customers Exposed.
With 1.8 billion photos shared globally every single day the age of the image is upon us and brands must adapt to a new photo authenticity said Laura Morris, director, Trinity McQueen.
UK — The combination of scepticism, marketing savvy and online filtering has fed the continuing rise of super-selectivism, says Ben Shimshon of Britain Thinks.
UK — The involvement of brands in public campaigns has benefits for all involved, said Ben Toombs of TNS BMRB at today’s Customers Exposed conference.
As many as 64% of people in the UK deny feeling in any way European, the highest percentage of any country in the EU.