Welcome To Marketing Means

Welcome To Marketing Means

We’re a full-service market research company – one of the most trusted in the industry. Whatever research services you’re looking for, you’ve come to the right place... ...
Chris Bowden Chris Bowden
x/x
 
Analysis & Interpretation

Analysis & Interpretation

When the data is within reach you need interpretation. Our analysts provide more than description ...
Chris Bowden Chris Bowden
x/x
 
Brand & Awareness

Brand & Awareness

Do you understand where your customers can add value? ...
Chris Bowden Chris Bowden
x/x
 
Fieldwork and data collection

Fieldwork and data collection

Want a dedicated team to collect data for your survey? That’s what our in-house researchers and interviewers do every day... ...
Chris Bowden Chris Bowden
x/x
 
Opinion Research

Opinion Research

Do you understand the political and demographic forces at play in the ever changing environment of public opinion.... ...
Chris Bowden Chris Bowden
x/x
 
Customer Satisfaction Surveys

Customer Satisfaction Surveys

The most valuable customer satisfaction surveys are the least intrusive. Find out how we ensure maximum customer response ...
Chris Bowden Chris Bowden
x/x
 
Employee Wellbeing

Employee Wellbeing

Happy, loyal employees are your greatest asset. How happy are your people? Find out through our employee surveys. ...
Chris Bowden Chris Bowden
x/x
 

Latest

Latest News

Premier League football comes to Marketing Means
/ October 31, 2014 5:35 PM

Premier League football comes to Marketing Means

 Marketing Means has recently completed a fans’ survey for one of England’s leading Barclays Premier League football teams. This online survey drew responses from over 14,000 football fans in more than 150 different countries. Online survey software allowed the fans […]

Thanks to Cornwall’s superfast-connected businesses
/ October 31, 2014 5:07 PM

Thanks to Cornwall’s superfast-connected businesses

Marketing Means would like to say thank you again to the businesses in Cornwall that have taken part in the latest stage of our telephone survey for Superfast Cornwall. The survey has been ongoing since late 2012.  The October 2014 […]

Marketing Means is Quality Registered
/ October 31, 2014 4:37 PM

Marketing Means is Quality Registered

Marketing Means is delighted to announce that the company has been quality registered by MQA for compliance with ISO9001:2008 and the market research specific ISO20252:2012. We have striven for some time to produce a quality system that meets the demands of […]

/ October 31, 2014 9:01 AM

Kantar Retail invests in French image recognition business

WPP’s retail and shopper insight agency Kantar Retail has announced an investment in Planorama, a Paris-based image recognition technology company.

/ October 31, 2014 9:01 AM

Emerging markets leading change across the globe

Greater amounts of the world’s wealth is being generated by emerging markets as these countries become more educated and more urban said Rob Myers, Ipsos Marketing at the Market Research Society’s Customers Exposed conference in London today.

/ October 31, 2014 9:01 AM

"Brands are not gods or life partners, they're heuristics"

Brands looking to drive loyalty should focus attention on fitting into consumers’ lives and not on persuading them to buy, says Peter Dann of the Nursery.

Methods

Focus Groups

Focus Groups

Start the debate Focus groups are an excellent way to get people to debate their thoughts, feelings and beliefs. By providing a relaxed space in which to talk openly, the conversation can flow, and a variety of opinions and experiences can come to the fore. A focus group is… ...
Chris Bowden Chris Bowden
x/x
 
Face-to-Face Surveys

Face-to-Face Surveys

Show and tell Face-to-face research has always been a popular way to learn people’s opinions. By interacting directly with respondents, interviewers can capture more detailed thoughts on specific subjects – from TV adverts, to new products, to places and events. At Marketin… ...
Chris Bowden Chris Bowden
x/x
 
In-Depth Interviews

In-Depth Interviews

Getting to the heart of a key issue An in-depth interview is a great way to learn more about what your respondents really think. Conducted over the telephone or face-to-face, this method is far more ‘open’ than other surveys, to encourage an equally open response. Marketing… ...
Chris Bowden Chris Bowden
x/x
 
Online Surveys

Online Surveys

Detailed, quick and effective Do you want to ask questions that might need some consideration – but you’re still looking for a quick response? Then an online survey is a good fit. They’re quick to complete and cost-effective to run. If you want to get high quality data that… ...
Chris Bowden Chris Bowden
x/x
 
Postal Surveys

Postal Surveys

Giving people the time to respond Are you surveying a wide geographical area? Perhaps your respondents need time to consider or research their answers. In either case, a postal or mail survey is an excellent and cost-effective choice. The only potential issue is the respons… ...
Chris Bowden Chris Bowden
x/x
 
Telephone Survey Research

Telephone Survey Research

A personable way to get fast responses If you want reliable views from the public, businesses or your customers – as quickly as possible – a telephone survey is a great choice. They’re particularly useful for opinion polls, or for flagging live issues with customer serv… ...
Chris Bowden Chris Bowden
x/x