Federated Sample hires client development director
Programmatic sampling network Federated Sample has announced that former Research Now director, Peter Costa, has joined as executive director, client development.
Programmatic sampling network Federated Sample has announced that former Research Now director, Peter Costa, has joined as executive director, client development.
Video advertising platform Videology has expanded its European leadership team with the appointment of Robin Kingerlee as EMEA media director.
Omar Ehsan has been appointed as the new head of emerging markets and global clients at Ipsos Healthcare.
The Stockport-based agency has announced a number of new hires and internal promotions.
The Interactive Advertising Bureau (IAB) Europe has launched the Library of Ad Effectiveness Case Studies – a resource offering insight on the effectiveness of digital advertising for branding campaigns.
New research suggests that brands should make it easier for consumers to complain about their one-to-one marketing, in order to earn greater consumer trust and increase marketing effectiveness.