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Senior marketers see data as a strategic asset

72% of senior marketers consider data to be a strategic asset, though over half are only just starting to give […]

Twitter Polls now open to all

All Twitter users will now be able to create two-choice polls, which will remain live for 24 hours.

Brockway promoted to MD role at eDigitalResearch

eDigitalResearch has promoted Steve Brockway, its chief operating officer, to the position of managing director.

FocusVision adds to international sales team

Research tech company FocusVision has appointed several global team members to its staff.

EU referendum set to expose social divisions

New research from NatCen Social Research suggests that there are significant social differences between voters who want the UK to […]

UK ad spend hits high in H1 2015

Ad expenditure up 5.8% to reach £9.4bn in first half of 2015 according to Advertising Association and Warc.