Industry News

/ October 24, 2011 4:05 PM

Alterian rejects £50m takeover offer from SDL

UK— Marketing analytics software business Alterian has rejected an informal offer from web content management and translation software maker SDL, […]

/ October 21, 2011 1:42 PM

Research associations lobby for Census Bureau funding

US— A collective of census users including the American Association for Public Opinion Research and the Marketing Research Association have […]

/ October 21, 2011 1:42 PM

Confirmit strikes Brazilian partnership

BRAZIL— Research software maker Confirmit has struck a reseller agreement with Brazilian online panel and research services firm eCGlobalPanel.

/ October 21, 2011 1:42 PM

Ex-ComScore CPG specialist joins Perception Research Services

US— Shopper research agency Perception Research Services International has appointed Mary Cooper as vice president of account management.

/ October 21, 2011 1:42 PM

Econsultancy launches survey of Australian digital marketing

AUSTRALIA— Digital marketing and e-commerce information site Econsultancy is launching a survey on the state of digital marketing in Australia.

/ October 21, 2011 1:42 PM

Ex-Toluna manager launches online fieldwork firm in India

INDIA — A former Toluna sales manager is starting his own data collection firm in India.