Industry News

IAB UK appoints psychologist for digital understanding

The Internet Advertising Bureau (IAB) UK has hired Dr Simon Hampton, a psychologist from the University of East Anglia, to […]

ITV reveals new online ad format, Ad Show

ITV has launched a video-on-demand (VOD) format Ad Show, aimed at brands that have not previously advertised on TV.

GroupM forecasts almost 10% Chinese ad spend increase

Measured media advertising spend in China will increase by 9.8% in 2014 compared with last year, to reach RMB473 billion […]

Toluna's Atkins joins Populus Data Solutions

Data collection agency Populus Data Solutions has hired Chris Atkins to be head of business development.

Nielsen launches e-store for grocery and media data

Information and measurement company Nielsen has launched a European site so marketers can instantly access and buy its FMCG and […]

Platypus hires Hallmark's insight manager as director

Karen Chaudhari, the former insights manager for Hallmark Cards, has joined children and family market research agency Platypus as associate […]