Industry News

BMW launches first NFC-enabled print ad

Car manufacturer has teamed up with London tech start-up Tamoco to place chips inside a magazine to allow tracking and […]

MRS annual conference keynote interview announced as Paul Polman

The Market Research Society’s annual conference programme has been announced, including a keynote interview with Unilever CEO Paul Polman.

New CEO at Cint

Research technology and panel exchange operator Cint has announced the appointment of Morten Strand as its new CEO.

Burnett joins TNS UK as director

Jamie Burnett has joined TNS UK from Quadrangle as director of Survey Methods and Sampling.

Schlesinger launches handheld data collection tool

Dials by Schlesinger captures quantitative responses to test material in a focus group setting.

Ford hires data and analytics expert

Ford has appointed Paul Ballew as its executive director and chief data and analytics officer to help the company better […]