Industry News

/ April 17, 2015 9:01 AM

New global analytics chief for Wunderman

Yannis Kotziagkiaouridis has joined Wunderman as global chief analytics officer based in its Dallas office.

/ April 17, 2015 9:01 AM

Bellwether predicts 4.2% adspend rise in 2015

Overall growth in marketing budgets for the 2014/2015 year has been the best recorded for a decade according to the […]

/ April 17, 2015 9:01 AM

Dentsu Aegis buys Forbes Consulting Group

Dentsu Aegis Network has acquired consumer insight company Forbes Consulting Group for an undisclosed amount.

/ April 17, 2015 9:01 AM

WPP acquires Medialets

WPP has bought mobile ad tech company Medialets for an undisclosed amount.

/ April 16, 2015 9:00 AM

Thinkbox to research TV ad response and youth TV consumption

The marketing body for commercial TV in the UK has commissioned two new research studies from Group M and Platypus.

/ April 16, 2015 9:00 AM

Schlesinger promotes qual roles

Schlesinger Associates has promoted Terri-Lyn Hawley to vice-president operations while Stephenie Gordon’s vice-president of qualitative solutions role has been expanded.