Articles By: Chris Bowden

Han joins MFour Mobile Research

Andrea Han has joined the mobile market research firm as senior research consultant.

Bright Blue Research makes promotions

Bright Blue Research, formerly known as RS Consulting Group, has promoted a number of its team including Paul Cussell as […]

GfK MRI expands product innovation team

Kevin King and Karen Ramspacher have joined GfK MRI’s product innovation team as senior vice-president mobile measurement and trends, and […]

Statiq launches geo-behavioural audience profiling tool

Location audience data company Statiq has released its self serve point of interest directory for geo-behavioural audience profiling, Places.

Cookies are 'a broken source of insight'

Using cookies alone to measure ad reach can typically lead to an overstatement of reach of around 58%, according to […]

ComScore records 14% revenue increase in Q2

ComScore’s GAAP revenues for the second quarter of 2015 were $91.4m, an increase of 14% compared with the same period […]