McIntosh takes YouGov CEO role
Alex McIntosh has been confirmed as YouGov’s UK CEO having held the position on an interim basis since Tim Britton’s […]
Articles By: Chris Bowden 
Kantar partners with comScore
Partnership includes an acquisition of a significant equity stake in comScore by Kantar’s owner, WPP.
Power brands beat niche brands for high earners
Luxury super brands such as Rolex, Chanel and Cartier are preferred to niche brands by 66% of high earners.
WPP launches EU Institutions team
WPP’s global Government & Public Sector Practice has created a team to deliver communications and research for European Union institutional […]
New customer experience practice for Ipsos Loyalty
Ipsos Loyalty has appointed John Carroll III to head its new customer experience practice.
Nielsen revenue up 10.3% for 2014
Nielsen has reported revenues up 10.3% to $6.3 billion for 2014, or 12.4% increase at constant currency.