Articles By: Chris Bowden

TNS BMRB appoints Hayward as head of research

Bruce Hayward had led the quantitative research division at TNS BMRB since 2009.

WPP reports record annual profits

Advertising giant WPP has reported a 12% rise in 2014 pre-tax profits to £1.45 billion and revenues up 4.6% to […]

In-home connectivity remains low priority

Being able to connect with other devices in the home remains a fairly low priority for consumers according to a […]

Audit of Mediacom Australia reveals forged campaign reports

An investigation of the media agency finds staff had deliberately faked campaign reports for three of its biggest clients for […]

Twitter TV activity 'signals high engagement'

A study from Nielsen suggests that increases in Twitter conversation during live programming signal high engagement among the general viewing […]

Acxiom expands Twitter data partnership

Data and analytics firm Acxiom has expanded its global data partnership with Twitter to build the social media company’s advertising […]