Archive for 2015

Instant messaging surge led by Asia

More than half of internet users worldwide (55%) use instant messaging (IM) such as WhatsApp, Snapchat and Facebook Messenger every […]

Cello Health unveils 'thought leadership' app

The Cello Health Fresh Thinking app is designed to give pharma and healthcare industry professionals access to relevant thought leadership […]

ZenithOptimedia acquires FirstClick

Publicis-owned media agency ZenithOptimedia has bought Australian performance marketing agency, FirstClick Consulting.

Rentrak announces syndication service

Media measurement company Rentrak has announced the launch of its new service reporting syndicated programming at a national level.

M3 Global Research opens Philadelphia facility

M3 Philadelphia Studios is the company’s first research facility, providing a full-service research space for the healthcare and consumer goods […]

Ipsos creates path to purchase exec role

Nagisa Manabe has joined Ipsos in the newly created role of global president of the path to purchase & shopper […]