Archive for 2014

/ December 15, 2014 9:00 AM

Red Carpet launches online affluent panel

Red Carpet Research (RCR) has established a dedicated panel of affluent and high net worth individuals called

/ December 12, 2014 9:31 AM

Skim to expand to Asia

The new base in Singapore, opening in January 2015, will be the agency’s flagship Asia office.

/ December 11, 2014 9:50 AM

Nielsen and Moat form data agreement

Intelligence and analytics company Moat will integrate Nielsen campaign audience data into its platform.

/ December 11, 2014 9:00 AM

New hires for ThinkNow Research

Hispanic market research company ThinkNow Research has appointed two new people to its business development team.

/ December 11, 2014 9:00 AM

Warc's global adspend forecast cut for 2015

Marketing intelligence service Warc has downgraded its 2015 global adspend forecast by 0.5 percentage points, predicting a 4.8% increase at […]

/ December 11, 2014 9:00 AM

Brands failing to engage consumers with their loyalty schemes

More than half of UK consumers (54%) think it takes too long to earn rewards in loyalty schemes and, as […]